By William A Jenkins

On Sale: Mar 1, 1994
Publisher: Grand Central Publishing
ISBN-13: 9780446394567

$21.99

$28.99 CAD

Format

Trade Paperback

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Trade Paperback $21.99 $28.99 CAD

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Using actual case histories that readers can apply directly to their businesses, two experts in organizational behavior, corporate culture, and customer service demonstrate how to dramatically improve a company’s overall performance by motivating behind-the-scenes workers. Deal is the bestselling author of Corporate Cultures, which has sold 75,000 copies.

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Terrence E Deal

About the Author

Terrence Deal is a professor at Peabody College at Vanderbilt University, where he specializes in the study of organization cultures. He has recently taught at Harvard University’s Graduate School of Education.

Allan A. Kennedy is a Boston- and London-based management consultant and writer. He is co-author with Terrence Deal of Corporate Cultures and The New Corporate Cultures. He lives in Boston, Massachusetts.

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