New Release

Illustrated by Maddalena Carrai

On Sale: Oct 28, 2025
Page Count: 192 pages
Publisher: RP Studio
ISBN-13: 9798894141367

Sale Price $22.40
Regular Price $28.00
Discount (20% off)

$37.00 CAD

Format

Cards

Format:

Cards $22.40 $37.00 CAD

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A gorgeously illustrated deck and richly detailed guidebook illuminating the symbolism and power of the tarot through the songwriting and storytelling of Taylor Swift

Taylor Swift has crafted a rich mythology throughout her musical eras, with countless symbols and easter eggs acting as invisible strings connecting her lyrics, looks, music videos, performances, and communications with her fans. The Eras Tarot interprets those symbols in the framework of the 78 tarot cards in the Rider-Waite tradition, gorgeously reimagining the classic tarot artwork and interpreting its meanings through a Swiftian lens.

The insight of a tarot reading with the emotional resonance of a Taylor Swift song: Discover the soothing Temperance card suggesting “You Need To Calm Down,” The Lovers card guiding your understanding of your own “Love Story,” or The Magician card reminding you that it really is within your power to change “The Prophecy.”
Spanning the eras: Songs from Taylor’s self-titled debut through The Tortured Poets Department are included, representing every album featured in the Eras Tour.
Specifications: This set includes 78 full-color, high-quality, illustrated tarot cards (3 x 5 inches), each matched with a Taylor song (the Major Arcana and the numbered Minor Arcana cards) or moment (the Minor Arcana face cards), housed in an interior tuckbox; a 192-page, full-color, illustrated paperback guidebook (3-1/2 x 5-3/4 inches); and a keepsake lift-top box with metallic foil accents (4 x 6-1/4 inches).

Unofficial and unauthorized.

Genre:

Satu Hämeenaho-Fox is a Fearless-era Swiftie and an author of books about culture and Taylor Swift. She has also written several children’s books on art and fashion history for New York’s Metropolitan Museum of Art. She is the cofounder of the Swiftian Theory Newsletter. She lives in London, England.

Maddalena Carrai is a Red-era Swiftie and an illustrator from Italy living between Livorno (Tuscany) and Paris. She has freelanced for clients including Lady Gaga’s Born This Way Ball Tour, the New York Times, the Los Angeles Times, H&M, the Brandon Maxwell collection at New York Fashion Week, and many more.

Two of Swords / The Fate of Ophelia bonus card. An illustration of Taylor in a Showgirl-inspired outfit laying in a river holding two quills, surrpunded by lilypads, cattails, and other greenery. A cat paws at the reflection of the moon in the water.

Download Now

Downloadable Freebie

When Taylor announced The Life of a Showgirl, we knew we needed a new card for The Eras Tarot to celebrate the new album.

The deck’s creators Satu Hameenaho-Fox and Maddalena Carrai designed this bonus digital-only card that you can download for free! This bonus card reimagines the Two of Swords through the lens of “The Fate of Ophelia.” It’s sure to be your new favorite lock screen!

Now that the single is out, here’s what the creators say about the connection between the two: “We chose the Two of Swords because it’s a card about being drawn between two choices and drowning in indecision. You could call it the ‘to be or not to be?’ card. In the song ‘The Fate of Ophelia,’ Taylor leaves her tower of avoidance and chooses the path of love.”

Choose the path of preordering The Eras Tarot today and get a SECOND FREEBIE! Read on for details!

Image of The Eras Tarot poster preorder reward

Preorder and Upload Your Receipt to Receive an Exclusive Poster!

Right now, preorder The Eras Tarot: A Deck and Guidebook Tribute to the Magic of Taylor Swift (Unofficial and Unauthorized), upload your receipt, and you’ll receive an exclusive poster of the *22* major arcana cards, lusciously designed, printed, and suitable for framing (frame not included).

Preorder incentive open to residents of US / CAN 18+ only. Terms and conditions apply. See form below for full details.

Three Easy Steps to Claim Your Poster!

1. Preorder The Eras Tarot from us or from your preferred retailer using the links above.

2. Fill out the form below and upload your receipt with the deck title and order number.

3. Look for an email from us after October 27th confirming that your poster is on the way.

Then eagerly await your poster’s arrival!

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Satu Hameenaho-Fox

About the Author

Satu Hämeenaho-Fox is a Fearless-era Swiftie and an author of books about culture and Taylor Swift. She has also written several children’s books on art and fashion history for New York’s Metropolitan Museum of Art. She is the cofounder of the Swiftian Theory Newsletter. She lives in London, England.

Learn more about this author

Maddalena Carrai

About the Illustrator

Maddalena Carrai is a Red-era Swiftie and an illustrator from Italy living between Livorno (Tuscany) and Paris. She has freelanced for clients including Lady Gaga’s Born This Way Ball Tour, the New York Times, the Los Angeles Times, H&M, the Brandon Maxwell collection at New York Fashion Week, and many more.

Learn more about this illustrator

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