By clicking “Accept,” you agree to the use of cookies and similar technologies on your device as set forth in our Cookie Policy and our Privacy Policy. Please note that certain cookies are essential for this website to function properly and do not require user consent to be deployed.

The Design of Everyday Things

Revised and Expanded Edition

Contributors

By Don Norman

Formats and Prices

Price

$19.99

Price

$25.99 CAD

One of the world’s great designers shares his vision of “the fundamental principles of great and meaningful design”, that’s “even more relevant today than it was when first published” (Tim Brown, CEO, IDEO).
 
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.
 
The fault, argues this ingenious — even liberating — book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
 
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
 
The Design of Everyday Things is a powerful primer on how — and why — some products satisfy customers while others only frustrate them.
 

  • "Even classics can be updated and improved ... Highly recommended."
    Choice
  • "This book changed the field of design. As the pace of technological change accelerates, the principles in this book are increasingly important. The new examples and ideas about design and product development make it essential reading."
    Patrick Whitney, Dean, Institute of Design, and Steelcase/Robert C. Pew Professor of Design, Illinois Institute of Technology
  • "Twenty-five years ago The Design of Everyday Things was instrumental in orienting my approach to design. With this latest revised and expanded edition, Don Norman has given me a host of new ideas to explore as well as reminding me of the fundamental principles of great and meaningful design. Part operating manual for designers and part manifesto on the power of designing for people, The Design of Everyday Things is even more relevant today than it was when first published."
    Tim Brown, CEO, IDEO, and author of Change by Design
  • "Design may be our top competitive edge. This book is a joy--fun and of the utmost importance."
    Tom Peters, author of the national best-seller In Search of Excellence

On Sale
Nov 5, 2013
Page Count
368 pages
Publisher
Basic Books
ISBN-13
9780465050659

Don Norman

About the Author

Don Norman is a co-founder of the Nielsen Norman Group, and holds graduate degrees in both engineering and psychology. His many books include Emotional DesignThe Design of Future Things, and Living with Complexity, and The Design of Everyday Things. He lives in Silicon Valley, California.

Learn more about this author