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Looptail

How One Company Changed the World by Reinventing Business

Contributors

By Bruce Poon Tip

Formats and Prices

Price

$14.99

This book combines an extraordinary first-person account of an entrepreneurial instinct to start and develop a highly-successful international travel adventure company and reveals unusual management secrets that not only keep employees fully engaged but also keep customers extremely happy.

After being fired from McDonald’s as a teenager, Poon Tip decided that if he wanted to be successful in life, he would need to be self employed. To do that, he started G Adventures in 1990 with financing based upon his maxed-out credit cards.

But the results were startling: people loved going on vacations to exotic spots around the world where they dealt wtih adventure and action. G Adventures is not for the faint of heart – it’s for people who want to get away AND have memories to cherish for a lifetime.

What makes G Adventures so successful? Poon Tip has created an entirely new and refreshing approach to management, which is related in LOOPTAIL. In his company, there’s no CEO – but there is a company Mayor. There is no HR dept – but there is a Talent Agency and a company Culture Club.

Poon Tip even offers any employee a check for $5,000 if he or she can actually hurt his feelings with less than positive feedback about the company and how it’s being run, So far, nobody has claimed the prize.

On Sale
Sep 17, 2013
Page Count
288 pages
Publisher
Business Plus
ISBN-13
9781455574070

Bruce Poon Tip

About the Author

Bruce Poon Tip is the founder of the award-winning international adventure and travel company G Adventures and the nonprofit Planeterra Foundation. Bruce is also the author of the New York Times bestseller Looptail: How One Company Changed the World by Reinventing Business. He lives in Canada.

Learn more about this author